Responsibilities

As a Senior Principal Cloud & DaaS Solution Specialist, you will: 

• Lead Technical Engagements: Lead the technical lifecycle of priority Citrix DaaS solutions from executive technical strategy through initial adoption, including delivering high-impact product demonstrations, leading architectural sessions, and orchestrating complex Proof of Concepts (PoCs) with cross-functional teams (Sales, Product, Engineering, Microsoft, Partners) to drive measurable outcomes. 

• Create Tailored Guidance: Act as a trusted advisor by aligning solutions to customer priorities, building compelling ROI-based business cases, establishing deployment and adoption milestones, and defining short- to mid-term operational plans that improve consumption, adoption, and renewal outcomes while mitigating complex technical challenges in initial customer onboarding. 

• Manage Technical Validation: Own the end-to-end technical validation process. This involves defining success criteria, leading deep technical investigations and root-cause analysis across identity, networking, performance, and security, guiding customers through Proof-of-Concept (PoC) deployments, and producing repeatable best-practice validation frameworks that prove the performance and security advantages of the Citrix + Azure stack. 

• Enable the Field, Partners, and Customers: Act as the subject matter expert (SME) for the broader Citrix ecosystem, providing guidance, coaching, and training across the Company and partner ecosystem. Create reusable enablement assets (reference architectures, solution plays, success criteria, and troubleshooting runbooks) that scale adoption of the latest Cloud & DaaS capabilities and the specific technical and business advantages of using Citrix to manage Azure and Windows 365 workloads. 

• Integrate AI & Computer Use Agents into Virtual Delivery Architectures: Design, prototype, and position AI-assisted operations and end-user workflows for virtual applications and desktops, including Computer Use Agents that can execute tasks across web and desktop applications, to improve service desk efficiency, accelerate onboarding/offboarding and app delivery workflows, and enhance DEX. Define guardrails for safe execution (identity, least privilege, auditability) and ensure AI patterns align to customer security and compliance requirements. 

• Drive Executive-Level Technical Strategy: Shape account and regional technical strategy for Cloud & DaaS adoption, engaging senior customer stakeholders and influencing internal senior leadership and cross-functional product/field priorities. Drive alignment through clear technical POVs, reference architectures, repeatable solution plays, and governance of strategic initiatives that span multiple teams and quarters. 

• Analyze Customer Insights: Capture market trends, adoption blockers, and competitive intelligence from customers; synthesize insights into prioritized recommendations; and partner with Product Management and Engineering to drive roadmap and process improvements that reduce systemic friction and improve adoption at scale (including AI-assisted experiences for admins and end users). 

• Ensure Account Alignment: Responsible for maintaining accurate customer plans and progress updates in core CRM, establishing an operating cadence with cross-functional stakeholders, and providing executive-ready progress reporting on adoption milestones, risks, and mitigation plans to sustain momentum across complex initiatives. 

Experience & Skills 

• Deep Citrix & Azure Expertise: Expert-level knowledge of Citrix DaaS and deep technical proficiency with Microsoft Azure, including Azure Virtual Desktop (AVD), Entra ID, Azure Networking (VNETs, ExpressRoute, Peering), and Azure Storage strategies; recognized as a go-to technical resource for complex enterprise architectures and escalations. 

• Presales Experience: 15+ years of experience in a technical presales, solution architecture, or sales engineering role, specifically within the VDI/DaaS or Cloud Infrastructure space. 

• Strategic Technical Direction: Demonstrated ability to set technical direction across multiple accounts/regions, influence without authority across Sales, Product, and Engineering, lead large cross-functional initiatives of strategic importance, and operate credibly with internal senior leadership as well as executive customer and partner stakeholders. 

• Cloud Architecture Patterns: Proven track record of designing and migrating complex enterprise workloads from on-premises datacenters to public cloud infrastructure. 

• AI for Virtual App/Desktop Delivery (Computer Use Agents): Experience designing and validating AI-assisted solutions for end-user computing and IT operations, such as agentic workflows that can navigate web/desktop applications, LLM-assisted runbooks, knowledge retrieval, and automation of common service desk and VDI operations. Ability to translate AI capabilities into measurable outcomes (time-to-resolution, DEX, operational cost) and articulate associated risks and mitigations. 

• AI Governance & Security Fundamentals: Familiarity with safe AI deployment patterns in enterprise environments, including data handling, prompt/response security, least-privilege identity, human-in-the-loop approvals, audit logging, and policy-driven controls, especially as applied to automation that can take actions in customer environments. 

• Commercial Acumen: Ability to model cloud costs and articulate the Return on Investment (ROI) of hybrid-cloud models vs. native solutions (including productivity/operations benefits enabled by automation and AI). 

• Broad Understanding of the Ecosystem: Identity Management (SAML, OAuth, MFA), Enterprise Security (Zero Trust, SASE), Endpoint Management (Intune, SCCM, thin client), and Observability and Monitoring (DEX, IT Ops). 

• Communication Mastery: Excellent presentation and whiteboarding skills, with the ability to explain complex technical concepts to C-level executives and deep technical engineers alike. Proven ability to produce executive-ready technical POVs and repeatable assets (reference architectures, success criteria, solution plays) and to influence internal senior leadership on strategic technical decisions. 

• Certifications (Preferred): Microsoft Certified: Azure Virtual Desktop Specialty (AZ-140) or Azure Solutions Architect Expert (AZ-305), Citrix Certified Expert/Professional (CCE-V, CCP-V) or DaaS Service certifications. 

• Agility & Travel: Ability to work in a fast-paced, competitive environment and travel within the North American region to customer sites and industry events (~30%). 

• Education: Bachelor's degree in computer science, Engineering, or relevant industry experience. 

• Language: English required, German or French a plus