Responsibilities:
Acts as business partner to the Senior Vice President of Marketing and his/her leadership team to provide thought leadership in how to best operationalize the Marketing strategy
Drive business planning and effectiveness through a focus on insights and analytics
Leads team of operation analysts to collaborate with the marketing team to execute campaigns, monitor results, and adjust strategies as needed based on analytical findings
Operationalize Marketing Programs and drive automation and process improvements to deliver efficiencies
Develop and implement streamlined marketing processes to improve efficiency and effectiveness across campaigns and projects.
Create, maintain, execute, and communicate the Marketing effectiveness measures and responsible for providing insights and recommendations for course correction
Own improvements and health of the marketing tech stack. Collaborate with Operations to manage the health of the database.
Utilizes customer research, industry trends and market competitive analysis along with cross-functional stakeholder data to conduct business analysis
Leads operational and strategic projects as needed with ability to pull together cross-functional teams to drive execution
Qualifications
Proven ability to work well in a dynamic, fast-paced environment and demonstrated initiative in taking ownership for all assigned responsibilities, deliverables and results
Experience leading teams and ability to execute multiple work streams/outcomes effectively
Ability to work cross-functionally to drive impact through influence and collaboration across multiple functions and levels
Data driven with experience in reporting on key success metrics, trends and making data-driven recommendations
Requirements
Bachelor’s Degree or equivalent is required, post-graduate degree is a plus.
Requires 15+ years of progressive business experience in related field, with experience working in a rapid-growth technology company, in a leadership role
Proven success in building and executing high-impact business strategies and driving cross-departmental alignment.
Ability to establish strong relationships and collaboration across teams
Strong communication (written, verbal and presentation) and interpersonal skills, including establishing credibility and building trusted relationships
An ability to flourish in a high growth, entrepreneurial and global environment with the ability to manage multiple priorities at one time.
Strong planning ability and experience in developing plan strategies and future operation goals.
About Us:
Citrix and TIBCO recently merged to create Cloud Software Group, now one of the world’s largest cloud solution providers, serving more than 100 million users around the globe. When you join Cloud Software Group, you are making a difference for real people, each of whom count on our suite of cloud-based products to get work done — from anywhere. Members of our team will tell you that we value diverse lived experiences, passion for technology, and the courage to take risks. Everyone is empowered to learn, dream, and build the future of work. We are on the brink of another Cambrian leap -- a moment of immense evolution and growth. And we need your expertise and experience to do it. Now is the perfect time to move your skills to the cloud.
Cloud Software Group is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination. All qualified applicants will receive consideration for employment without regard to age, race, color, creed, sex or gender, sexual orientation, gender identity, gender expression, ethnicity, national origin, ancestry, citizenship, religion, genetic carrier status, disability, pregnancy, childbirth or related medical conditions (including lactation status), marital status, military service, protected veteran status, political activity or affiliation, taking or requesting statutorily protected leave and other protected classifications.
If you need a reasonable accommodation due to a disability during any part of the application process, please contact us at (800) 424-8749 or email us at AskHR@cloud.com for assistance.
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